Kaizer Chiefs Marketing & Commercial Director expressed her delight over this new multimillion-rand sponsorship deal that has been signed with Toyota SA. “It is thrilling for us to once again align with a multinational company such as Toyota, that is so prevalently invested in the growth of sport in South Africa and the world,” says Jessica Motaung. “Our partnership is an example of how two brands who are trusted by their customers/supporters can come together in order to deliver value for each other and we have no doubt that this new positioning will see us continue to deliver for each other.
“We are looking forward to more exciting collaborations with team Toyota and we will again work toward taking millions of our supporters with on this journey.
We will soon be announcing some great initiatives that will benefit them when they return to stadiums and on digital platforms. This way we will continue to ‘lead the way.’” Kaizer Chiefs and Toyota will take some key learnings from the last five years and enhance Amakhosi supporters experience and engage for the duration of the partnership.